Stella Southern Cafe

Creative Direction, Brand Design, Menu Design, Environmental Graphics, Content Marketing, Photography

Stella Southern Cafè is College Station’s newest brunch spot. Working with owner Michael Lair, a brand identity, restaurant launch plan, and social media campaigns were created to match his passion for southern cuisine and sass.

Agency

Drift

Year

2019

#HonorThyBiscuit

To celebrate the launch of Stella and raise awareness for key menu items, a social media campaign was created around the hashtag #HonorThyBiscuit. Short slow motion videos were created and pushed across all social platforms showing biscuits in an alluring way…